Bibo Logo

Bibo Barmaid, a smart cocktail self-serve machine that allows consumers to create expertly crafted mixed drinks at home with the touch of a button, was voted “Coolest Kitchen Gadget” along with Nespresso, Google Home and other esteemed products by Architectural Digest’s Market Editor, Parker Larson. During a WABC-TV segment on the kitchen of the future, Ms. Larson specified top culinary devices to buy for the chef in your life during this holiday season.

The 3-part system includes: Bibo Barmaid countertop appliance, Bibo Cocktail Mixer pouches and one shot of alcohol. The Bibo Cocktail Mix pouches include naturally delicious flavors like Cucumber Melon, Tangerine Paloma, Margarita, and Appletini. A Bibo Shot Glass and shaker is also included so that users may customize their spirit selection.

“It’s time to ‘Rethink the Drink’ and revolutionize the way we enjoy refreshing adult beverages,” says Walker. To pre-order your Bibo go to Kickstarter.

Bibo is the brainchild of Debra Walker, an innovative entrepreneur and 25-year veteran marketer of Fortune 500 brands. “I’ve hosted and attended many parties where the drinks were either too weak or too strong, and too many open alcohol bottles and mixers made it a mess, resulting in wasted leftovers”, says Walker.

“During a girlfriend get-together, I realized there had to be a better way to make cocktails. New technologies can make life easier and up the fun-factor. That’s what Bibo is all about. The world’s best bartender is right in your own home. Now you can make great drinks, choose from a wide variety of flavors, and forego the headache of buying all the ingredients and storing them after the party.”

Bibo has created eight flavors, including Bibo’s signature Cucumber Melon Martini, with the help of Givaudan’s mixologists. Six flavors will launch this coming January in the U.S and Canada — just in time for Super Bowl. “Flavor variety is the name of the game in today’s spirits and cocktail market, as consumers are not only looking for unique flavors, but also easy flavor-variety solutions,” said Eric Spenske, Givaudan’s Vice President of Marketing.

Bibo Barmaind Cocktail Machine

“When Ms. Walker came to us and asked us to work with her in creating cocktail flavors ranging from the classics to beach cocktails to unique spa and garden flavors, we were thrilled to help. We believe that this single-serve solution — with these types of unique flavors — will be a huge success.”

Bibo is the perfect cocktail solution for a Girls’ Night Out, New Year’s Eve or a Super Bowl party, offering a variety of tastes without the hassle. It’s the perfect gift for anyone who wants to maximize their mingle time over hosting time at a house party or simply relax with a drink at the end of a long day. The product will soon be available at various retailers and eventually in hotel chains for in-room cocktail ease.

Source: Bibo Barmaid

Each category analysis includes trended usage of specific foods and beverages over a ten-year period (2006-2015) among households, drilling into households with children by key demographics (in particularly parents’ gender, generation, and HH income). Marketing strategies and product innovation relevant to each category’s position in the kids’ food and beverage market is also included, with careful consideration of how marketers are sating the needs and interests of both parents and kids.

The report also analyzes the following:

Household usage analysis of 21 different types of foods and beverages that play significant role in family household eating habits. Analysis extends to household usage by volume/amount of 16 food and beverage types, with volume share attributable to children.

Forecasts for the adult and child population, as well as child population by age, racial/ethnic demographics, and household income; children’s influence on grocery spending; and impact of childhood obesity on product innovation and marketing.

Consumer attitudes toward factors influence the purchase of kids’ food and beverage, focusing on healthfulness, enjoyment/product attribute, and packaging/price.

Consumer attitudes toward diet and eating habits’ performed in part by asking adults to rank both themselves and their children’s habits.

Parents’ attitudes related to food, advertising and shopping with their children, including attitudes relating to cooking enjoyment and food healthfulness; attitudes about advertising; and attitudes toward shopping with their kids, and influence of kids on purchasing decisions.

How parents and kids learn about new kids’ food products, including parent sources for product innovation, in-store marketing tactics, traditional media, and social media marketing; the influence of kids’ requests and friend recommendations; where kids learn about new food products; and parental attitudes toward getting kids to try new foods and implications for the kids’ food and beverage market.

Download the full report: https://www.reportbuyer.com/product/3756534/

Source: ReportBuyer

At 4.2 percent alcohol by volume, Henry’s Hard Cherry Cola is made with real cane sugar and delivers a refreshing cherry cola flavor with a subtle hint of almond taste, giving it a distinctive twist from Henry’s other two flavor offerings.

“We are thrilled to see such strong excitement for Henry’s Hard Soda. Consumers are raving about both Hard Ginger Ale and Hard Orange flavors,” said Bryan Ferschinger, MillerCoors senior director of innovation. “We believe our Hard Cherry Cola hits that perfect balance of familiarity and appeal, and we can’t wait for people to try it.”

Since launching in January 2016, Henry’s Hard Soda has become the No.1 hard soda. Henry’s Hard Ginger Ale is the top-performing ginger ale in the category and Henry’s Hard Orange is the fastest-turning product in hard sodas.1

Henry’s Hard Soda offers a fun and exciting way to put an unexpected, adult spin on familiar flavors. The brand is supported with a national, Gen-X targeted marketing campaign that kicked off in January 2016 and features adults who have grown up, but have not grown old. The campaign includes TV, digital media, social media, billboards and point-of-sale marketing.

“Our focus remains on the Gen-X audience because we believe this is a group that continues to be overlooked,” said Ferschinger. “We know Gen-Xers have stuff to do tomorrow, which is why we created Henry’s Hard Soda. Henry’s provides just the right amount of fun, helping people embrace their ‘Live Hard-ish’ lifestyle.”

Fans can share how they #LiveHardish by following @HenrysHardSoda on Facebook, Twitter and Instagram.

For more information visit Henry’s Hard Soda website.

Summer is the perfect time to grab a cocktail and refresh your taste buds. The problem is, it’s not always easy to find a satisfying supplement for your favorite spirits. Don’t worry though, that’s why Q Drink’s range of cocktail sodas was created – to enhance consumer’s drinking experience. Today I have the honor of talking to the founder of this company, Jordan Silbert.

What is the story behind your company‘s establishment? When did it start? Why did you particularly choose to enter the beverage industry?

Q Drinks started on a warm summer night in Brooklyn. My friends and I were in my backyard, mixing gin and tonics.

A couple of drinks in I realized that my tonic water was not nearly as good as the gin or my friends. It was bland, flat, and so sweet it made my teeth feel sticky. For some reason, the idea lingered. My friend had brought a great bottle of gin and we were mixing it, drink after drink, with something lousy. It was a perfect evening. The moonlight caught the bottle of gin and it glowed. Next to it, the plastic tonic water looked particularly decrepit.

In a flash, I realized that I should make a spectacular tonic water.

It took me four years to get it right. But once I did, the best bars and restaurants in New York City started serving my tonic water. Then we got a ton of press coverage and some larger retail chains joined them. And soon I was being asked for other carbonated mixers as spectacular as Q Tonic.

I see that you have a history section on your website, in which you can find a timeline of various beverage inventions. Why did you decide to choose this approach? Is history of great importance to your brand? What are your brand‘s core values?

When I start working on a new flavor I go way down a rabbit hole.  And part of that process is learning absolutely everything about the flavor and its history. How it came to be? Why?  And for some reason I think other people will be as curious as I am so we share that information on our website.

As for our brand’s core values, we are completely focused on making the absolute best tasting beverages, regardless of cost or complexity. So while the history is important, it’s not nearly the most important thing. Taste is. When mixed with a great spirits, Q drinks make the best tasting cocktails.

Currently you offer eight different types of sodas. Which one, would you say is a favorite of the consumers?

Q Drinks’ best sellers are Q Tonic and Q Ginger Beer.  Compared to the competition, both are more boldly flavored, more carbonated, and less sweet. So they make much better tasting cocktails.

Jordan Silbert is the Founder of Q Drinks. He is shown here with thier Tonic. 9/10/12

Tell us more about your primary ingredients. Which ingredients are dominant in your sodas? Why?

Each of our carbonated mixers is different but we focus on real ingredients – real quinine from real trees, real ginger from real ginger root, real grapefruit from real grapefruits… Then I make recipes with the intention of creating spectacular mixers, so they very boldly flavored, very carbonated, and not too sweet.

Cocktail sodas have a tendency to unleash their taste well, only when they are mixed with spirits or other beverages. However, you have mentioned that your sodas are also spectacular on their own. How did you manage to find a balance between these two features?

I make our recipes for mixing in cocktails so that is the priority. However, because we use all real ingredients and not too much sugar, they still beat conventional sodas in taste on their own, especially for customers who appreciate bold flavor.

Nowadays it‘s quite hard to differentiate your product. What makes your cocktail sodas stand out from the others?

Taste them. Q drinks taste vastly better than other mixers and make much better cocktails. That’s because they are less sweet to complement rather than mask subtleties in great spirits. They are more carbonated. They are made with the finest ingredients for authentic flavor and crafted specifically to mix with great spirits.

One of your sodas is called Kola. I assume that it is in some way similar to all of the other cola drinks in the industry. Tell us more about this drink.

The kola nut tastes bitter. The original recipe for the original Coca Cola was designed to mask its drugs and alcohol, so we now think of “cola flavor” as a combination of tang, spicy, sweet, and savory. However the balance in today’s factory colas is all syrupy sweet, and hardly any spice. Which is to say, there really is no balance at all.

So we started over. And unlike other colas, Q Kola is made with a “k” and: organic ingredients from real trees and plants –  kola nut, cinnamon, cloves, coriander, lemon, lime, orange, and nutmeg – and just a little organic agave, not loads of high fructose corn syrup or sugar. So Q Kola has a great balance of tang, spicy, sweet, and savory and tastes great when mixed with terrific rums and whiskeys.

Are you willing to produce other types of beverages? If so, which types? Or perhaps you are more interested in expanding your ongoing variety of cocktail sodas?

We have plenty of products. We need to focus on getting many more people enjoying them.

Where do you see Q Drinks in 10 years from now?

Q Drinks will be bigger than Schweppes and Canada Dry.  We will be ubiqutious in retailers across the world and proudly served at better bars and restaurants everywhere.

For more information about Q Drinks, visit their website.