Created by The Joseph Company International Inc., the innovative Chill-Can® technology filled with the Fizzics coffee drink is being tested at 15 Los Angeles-area 7-Eleven® stores.

On the leading edge of coffee trends, the Fizzics Sparkling Cold Brew Coffee drinks are available in three flavors – Regular, French Vanilla and Caramel. Made with 100 percent Arabica beans and all natural flavors, each 8.4-ounce can of the fizzy brew contains only 50 calories, 10 grams of sugar and less than 80 mg. of caffeine.

The Chill-Can containers are purchased at ambient temperature and chilled when ready to consume.  When activated, the patented technology utilizes reclaimed CO2 and the process automatically chills the can and the sparkling coffee beverage inside. The self-chilling can has been recognized by the Environmental Protection Agency (EPA), NASA and the U.S. Army.

“Because the self-chilling can technology is so groundbreaking, we wanted to introduce it with a super innovative beverage,” said Tim Cogil, 7-Eleven director of private brands. “Sparkling coffee sodas met all the criteria. Previously available in some coffee shops, a handful of exclusive canned carbonated brews began showing up last summer. Fizzics will be the first that can be chilled on demand, bringing a new level of convenience to customers who want to enjoy a chilled drink whenever and wherever they are.”

Source: 7-Eleven

“We’ve been looking for innovative companies that represent products with a clear understanding of current and future consumer trends” says Ms. Orsolya Palotás, MD of BTD in Hungary.

“More people over here are looking for alternatives to alcoholic drinks that still supply some kind of a “natural kick”. Caliente, with its spiciness of chili is not just really tasty but also one of its kind. We believe it’s a perfect fit for the Hungarian market, especially for the young generation who like to go out but do not really want to consume alcohol….”

BTD has been active in Europe for over a decade, and as a part of their global expansion has just recently opened their US branch. With a special love for Scandinavian brands, and a clear focus on environmentally friendly and organic products, Caliente is a natural addition to BTD’s portfolio.

Caliente launched their non-alcoholic drink for grown-up drinking occasions in 2015. And although a bit ahead of time, global trends speak clearly in their favor. Worldwide, and especially in urban hubs and among millennials, alcohol consumption is on the decline: As much as three out of four millennial drinkers say they limit how much they drink most of the time they go out and 38% say they moderate their alcohol intake every single time (Forbes 2016). At the same time, Caliente meets the preference for a less sweet and all natural, yet full flavored, experience.

“We have found the perfect partner and are super excited about the collaboration”, says Thomas Adner, Caliente’s founder.

Source: Caliente

– We have gotten positive feedback from potential customers says founder Hanyu Yang. And with no other similar products on that market, we have a very good feeling about the launch!

She leads HugHug AB – a Swedish based innovative trading company performing commercial activities between Scandinavia and Asia, and with a special focus on brands that are organic, environmentally friendly and sustainable.

Caliente Beverages, the drink start-up from Malmö, has the vision is to make it easier to choose non-alcoholic. They do it by replacing the alcohol with extracted chili heat, imitating the taste and somewhat also the feeling you get from alcoholic drinks. Obviously doing it the “Swedish way”, with full transparency and quality in every step. This has resulted in Caliente – an organic still drink for grown-ups, which comes in four exciting flavors and two heat levels.

After having received much interest from East Asian importers, Caliente’s founder Thomas Adner is very pleased to have finally found a trustworthy partner with much on-the-ground and cultural experience.

– Hong Kong is one of those urban hubs where people easily take on new food and drink trends from around the world. And with no other similar products on that market, we have a very good feeling about the launch!

The first Caliente bottles will be on the shelves of premium bars, restaurants and cafes in Hong Kong early 2018.

Source: Caliente

Caliente beverage line

Watch out De Librije, Ciel Bleu and Envy – now Caliente is available in Amsterdam!

Caliente expands to the Netherlands, where an import and distributor deal has been signed with the leading distributor in the area – 2Food. Serving both Horeca and retail, the Dutch company have a focus on natural and innovative drink and snacks concepts.

Caliente is an exciting addition to our portfolio and is much anticipated among our customers, first market tests have shown great results, says Tony Wim van Eijden, Managing Director.

                                                2food logo

Currently, 2Food represent a number of premium and imported brands, such as the water San Benedetto, Chi coconut water and Three Cents. But also Swedish relaxation drink brand Noa.

Those most likely to embrace Caliente are early adopters, most often in their 20s and 30s who skip alcohol regularly since they want to stay present and on top, but without missing the fun in life. They are usually connected to sub-cultures and live by urban lifestyle trends.

“We’ve had talks with a variety of partners in the area, as all indicators show the people of Amsterdam and Rotterdam have the right preposition to like Caliente.”

– Given the track record of 2Food, we’re very pleased that the first batch has been shipped and look forward to the collaboration, says Caliente’s founder Thomas Adner.

Caliente is a new kind of drink, in which we’ve replaced alcohol with chili heat. Because it gives a great taste sensation. And because the stuff that makes chilies hot – capsaicin – also triggers the release of endorphins, creating a natural high. Crafted in Sweden from organic ingredients, it’s the ultimate choice for people who are after a complex non-alcoholic still drink that’s low on sugar.

Since the launch 2015, Caliente has won some amazing awards and got fantastic reviews!

Source: Caliente