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About Eugenio Muraro

Founder and CEO MeMento - He has over 15 years of work experience in Sales & Marketing, first in the mechanical sector and then in the renewable energy sector. It was a period, during which he has achieved a mixture of skills and a knowledge of the international scene through frequent business trips abroad. His passion for the world of cocktails led him in 2002 to successfully attend a professional bartending course. Later he participated in the 2015-2017 MBA Executive of the MIP Politecnico di Milano. The Master Degree program included the presentation of a business plan for the creation of a start-up company and his project was awarded in July 2017. This project is called MeMento. Now he also collaborates with Liuc-Università Carlo Cattaneo and Politecnico Milano with lessons about Innovation and Start-Up.

MeMento Owner’s Insights on The Lo & No Beverage Summit

In the coming years, the World Health Organization expects a drastic reduction in alcohol consumption. Furthermore, in 2019 it emerged that 57% of the world …