DrinkPreneur

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About Rachel Farr

Marketing Coordinator at BevSource

The Lowdown on NOLO Beverages

Both beverage brands and consumers are tuning in to see what is next for NOLO (No and Low) alcoholic products. Seedlip made a splash as it entered the market …

A Growing Appetite for Sports Supplement Certification

According to the 2015 Council for Responsible Nutrition Consumer Survey on Dietary Supplements, nearly 70% of Americans take dietary supplements. The Natural …

International Beverage Opportunities on the Rise

The beverage industry is expanding, with many reports predicting onward and upward growth. Today’s global beverage market consists of traditional beverages …

How to Power Up Your Beverage Brand Using The Brand Pyramid

A strong, memorable brand is one of the biggest assets a beverage company can build. Clarity and consistency are the forces behind the most successful beverage …

Functional Fungus? A Closer Look at the Recent Boom in Mushroom Beverages

Take a brief stroll through nearly any health food store at the moment and you can be sure you’ll see shelves lined with specialty beverages claiming all …

Protein Power – A Rising Force at Play in the Beverage Market

It’s true: Even in 2018, the functional food market is still on the rise. It’s no surprise, either. In 2014, 90 percent of American adults acknowledged the …

Can You Boost Your Brain with a Beverage?

Have you ever wanted to fine-tune your brain?  If so, you’re not alone. In a competitive world where knowledge is often the key to success, the ability to …

What’s Happening In The World of Alcoholic Coffee

The global market value of coffee is expected to witness a 5.5% CAGR between 2018 and 2023. More alcoholic beverage producers are looking for ways to …

Why Kombucha May Be The Next Big Thing In Europe

If you like to keep an eye on all the latest foodie trends, you’ve probably crossed paths with kombucha — a fermented tea mixed with a dash of bacteria, …

Why You Need A Commercial Beverage Recipe

Many beverage companies start out as an idea or homemade drink. In order to bring that concept to market and create a product ready to sell to consumers, a …