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Birch Water Is Aiming To Be The Next Big Thing

Coconut water has been known for a while to be a super-hydrating, healthy beverage – but now there seems to be a new player in town. Birch water has been …

Top 10 Most Valuable Beverage Brands

Every year, Brand Finance, a consulting company, creates a „Global 500“ list, its estimation of the world‘s 500 most valuable brands. A brand’s value …

Millennials revolutionizing trends – How Social Media turned consumers into producers

Instagram, Facebook, Twitter, Snapchat… It’s crystal clear: social media is evolving on a scale that just a few years ago would have been unimaginable. Its …

Niche Sports Drinks Becoming Popular Amongst General Public, Report Says

  Functional sports drinks have been used by athletes for decades. But now an increasing number of non-athletes are turning to them as a low-calorie way to …

The Top 6 Alcoholic Cocktail Trends You will see in 2016

Alcohol consumption has shown an annual increase in growth. This has led beverage developers to examine the market, conduct investigations, and adapt existing …

TOP 10 Beverage trends for 2016: from protein drinks to herbal sodas

As the change of a calendar is coming we suggest to start preparing for the spring of 2016. For the next high season of the beverage industry we would like to …

Important Hints for Successful Beverage Development Project

It is a challenge to start your own beverage development project. MyDrink team knows how challenging and tough it can be. In order to help you out, last …

Understanding The Indian Palate

Most of us are introduced to a variety of beverages at an early age. At this stage, the consumption of most fruit-flavoured / fruit-based beverages (or indeed …

Big ideas, little money: getting ready to raise capital for a beverage project

Most likely all of us know that when speaking of a beverage business, there is no such thing as low budget. And we are talking about hundreds of thousands of …

Growing trend in alcohol industry – beer cocktails

What is it? Summer has ended but beer cocktails are still on the road. So what is the beer cocktail? Beer cocktail – is a drink which is produced from the …