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Water enhancers in Europe. Is it a trend or a fad?

Kraft launched MiO in USA at 2011. During several years they managed to create a huge business out of it. MiO sales nearly doubled to more than $100 million …

The Protein Trend is HOT and Growth is Expected to Grow

Sales of ready-to-drink protein products totaled £16.7m last year, up from £5.6m in 2007. But that figure is expected to climb to £51.7m in the next four …

Van Bulck – Organic Belgian Beers

Lager – the beer is not only unique and special because of the facts that it is Organic and Gluten free, but also product itself. Product packaging is …

A new range of flavors WILD providing the taste of summer

Are you familiar with camu camu or pink guava? If not, you can get to know them in WILD’s new range of flavors, “Tropical Fruits.” These natural …

Jim Beam selects Rexam Editions™ for limited edition World Cup cans

Rexam, a leading global beverage can manufacturer, has collaborated with Jim Beam Germany to produce limited edition World Cup cans. The celebratory designs, …

MilkSplash™ Wins World Dairy Innovation Award

MilkSplash™, the innovative zero-calorie milk flavoring, has won a World Dairy Innovation Award in the “Best Children’s Dairy” category and …

“Soft Yellow” added to the range of natural and crystal clear orange and yellow tones!

Döhler has extended its spectrum of successful Crystal Clear Colours with a new soft yellow shade alongside the vibrant orange and yellow tones. In the past, …

TOP 4 beverage startups in DrinkPreneur Live 2014

Last week the first DrinkPreneur Live event took place in London. It was an overwhelming experience for 20 finalist brands and over 100 visitors from the food …

Check out the finalists of DrinkPreneur Live 2014

This week was truly exciting for the DrinkPreneur Live 2014 entries as the voting process was about to finish. Judges examined each product on different levels …

Product review: Astis Bubbles equals Vitality

The design is super simple but at the same time matching the idea of a drink, which is no added sweeteners, no added colors and in general healthy drink idea. …