Beverage News

FMG Forms Strategic Partnership with Victoria Distillers

FMG Forms Strategic Partnership with Victoria DistillersFoundations Marketing Group (FMG), a leader in marketing innovations for the wine and spirits sector, along with Victoria Distillers, Canada’s preeminent craft distillery, announce a strategic partnership for U.S. market entry.

“It is an exciting time for craft spirits consumers,” stated FMG’s CEO, Monika Elling. “We look forward to working with the team at Victoria Distillers on creating and implementing the program for their U.S. market activation and development.”

“We are thrilled to be partnering with FMG to launch the next chapter of our North American growth,” asserts President of Victoria Distillers, Peter Hunt. Adding that “FMG’s breadth of experience in the US market makes them ideally positioned to build on our existing success.”

Source: Foundations Marketing Group