Beverage Startups
The Owner Of Sibberi Says Bamboo Is The Highest Natural Source Of Silica
Source: Sibberi
Bamboo Water can’t be tapped like maple and birch as botanically bamboo is closer to grass than it is to trees. Instead, to collect the water Sibberi “presses” it out of the bamboo. Bamboo is the highest natural source of silica and the best-kept secret for healthy skin, hair and nails. Silica is naturally present in the body, however it fades as we age, making Bamboo Water a simple and natural anti-ageing solution. Silica is the ultimate beauty supplement for a natural glow.
How did you come up with the idea of Bamboo Water beverage?
The idea was pretty simple. Doing research of birch water we found pictures of ‘Gorillas getting drunk on tree water’ on google. The ‘tree water’ mentioned was actually fermented bamboo water! It led us to dwell into this a little bit further and this is how we learnt that the bamboo tree was actually containing clear water!
What qualities does Sibberi Bamboo Water has? Why consumers should buy it?
Bamboo is the highest natural source of silica. Silica is well known in pharmacies as a supplement for natural glow and beauty. It stimulates the natural production of collagen giving a glow to the skin and a bright shine to the hair.Silica is naturally present in the body, however it fades as we age, making Bamboo Water a simple and natural anti-ageing solution.
What future do you see for bamboo water category?
We believe coconut water has been leading the way for natural hydration and that tree water is just the natural extension for the category. Tree water offers extra health benefits, new types of taste profile and different calorie levels ranging from zero calories to 10kcal per 100ml.
What is the taste of bamboo water?
Bamboo water taste very ‘mature’. It is the least sweet of all three tree waters. Bamboo water has hints of green tea with a smokey after taste. The texture is more watery than maple or birch water’s making it even more refreshing.
Where consumers can purchase Sibberi bamboo water?
Wholefoods market and Boots whom we have chosen as exclusive launch partners. The appetite has been huge so far so you are quite likely to find it at other places as soon as we make it available later this year in June.
Sibberi has released birch water, maple water and bamboo water. What is next for Sibberi?
The next new product introduction for Sibberi is simply a bigger format as we would like to allow existing customers to get the tree water at a more affordable price/ml. Regarding new ‘trees’ we have a few innovations in the pipeline but we would like to keep it for ourselves for now as they would also be first of their kind.
For more information visit Sibberi website.
