DrinkPreneur

Beverage News

Peet’s Coffee Shakes Up the Summer Season

Peet's Coffee Shakes Up the Summer SeasonPeet’s Coffee, The Original Craft Coffee, today announced its Summer 2020 beverage lineup inspired by the bright flavors of the season. The handcrafted offerings include the unveiling of six refreshing, hand-shaken iced tea beverages made with real fruit pieces and fruit puree, Strawberry Lemon Black Tea, Yuzu Citrus Black Tea, Tropical Berry Green Tea, Pineapple Citrus Green Tea, Citrus Hibiscus Tea, and Berry Hibiscus Tea, as well as the limited-edition Strawberry Vanilla Cold Brew and Citrus Cremesicle Cold Brew.

It is no secret that fruits are at their best when enjoyed at the peak of ripeness. From the fruit puree and real fruit pieces to vibrant, Insta-worthy colors and global flavors, the Fruit Tea Shakers deliver on cold just in time for Summer.

Presenting a unique, hand-shaken experience, the six distinct beverages feature Mighty Leaf Tea®, real fruit pieces, fruit puree, and lemonade. Available in Black Tea, Green Tea and Hibiscus Tea, these cold tea beverages offer an option for every tea lover. Visit a participating Peet’s Coffeebar location or download the Peet’s app and order ahead to try the new Fruit Tea Shakers, starting 6/24/2020:

  • Strawberry Lemon Black Tea-Mighty Leaf ® Summer Solstice black tea, hand-shaken with lemonade, sweet strawberry puree, ice, and real strawberry slices.
  • Yuzu Citrus Black Tea-Mighty Leaf ® Summer Solstice black tea, hand-shaken with lemonade, refreshing yuzu puree, ice, and a slice of lemon.
  • Tropical Berry Green Tea- Mighty Leaf ® Green Tea Tropical hand-shaken with lemonade, sweet strawberry puree, ice, and real strawberry slices.
  • Pineapple Citrus Green Tea- Mighty Leaf ® Green Tea Tropical, hand-shaken with lemonade, refreshing yuzu puree, ice, and a slice of lemon.
  • Berry Hibiscus Tea (caffeine-free)- Mighty Leaf ® Wildberry Hibiscus tea, hand-shaken with lemonade, sweet strawberry puree, ice, and real strawberry slices.
  • Citrus Hibiscus Tea (caffeine-free)- Mighty Leaf ® Wildberry Hibiscus tea, hand-shaken with lemonade, refreshing yuzu puree, ice, and a slice of lemon.

“In celebration of the Summer season and as a representation of our commitment to handcrafted innovation, we are excited to launch a new iced tea platform called Fruit Tea Shakers,” said Patrick Main, Senior R&D Manager, Peet’s Coffee. “Consumers have developed a palate for beverages that combine both flavor and fun. We have showcased a diverse seasonal flavor portfolio of real fruit, including vibrant citrus, and ripe strawberries, to infuse effortlessly into our Mighty Leaf Tea®. This smooth, refreshing blend results in an invigorating hand-shaken tea experience with each sip.”

Smooth and sweet, the limited-edition coffee Cold Brew Beverages are made with Peet’s Baridi Cold Brew, fruit puree, sweetened condensed milk, and splash of half & half for an indulgent, super refreshing experience, available for a limited time from 6/24/2020 to 09/01/20:

  • Strawberry Vanilla Cold Brew: Our signature bold, smooth Baridi Cold Brew combined with a hint of sweet strawberry puree, vanilla syrup, condensed milk, and a float of half & half and poured over ice for a flavorful and indulgent treat.
  • Citrus Cremesicle Cold Brew: Crafted with vibrant Yuzu citrus puree, layered with condensed milk and our Baridi Cold Brew and vanilla syrup, topped with a creamy float of half & half for a Summer-inspired refreshment.

“At Peet’s, we are always discovering unique ways to introduce fresh flavors into our favorite beverages,” said Main. “We took the distinctive aromas of the Japanese Yuzu citrus and the well-balanced sweetness of strawberry to create an indulgent spin on our cold brew beverages. A picture-perfect pair, the fusion of fruit flavorings and decadent cream makes it an anytime treat for the Summer season.”

Source: Peet’s Coffee

Related Posts