Marketing
SMIRNOFF Vodka Celebrates 75 Years Since Co-Creating the Moscow Mule
Cocktail trends come and go, but no vodka cocktail is more iconic than the Moscow Mule. Today, cocktail menus across America feature the Moscow Mule and …
Humphrey Bogart Estate and ROK Stars Expand Partnership and Prepare for U.S. Launch
ROK Stars PLC, the consumer products company co-founded by U.S. billionaire John Paul DeJoria and U.K. entrepreneur Jonathan Kendrick, is expanding its …
Hennessy Collaborates With Tattoo Artist Scott Campbell For Limited Edition Bottle Of V.S
Hennessy Very Special (V.S), the world’s #1 Cognac, announces the latest edition of its Very Special Limited Edition series with a new bottle design …
Hennessy Launches “Harmony. Mastered from Chaos.” Campaign
Hennessy, the world’s #1 Cognac, today announced “Harmony. Mastered from Chaos.” –a dynamic new campaign that brings to life the multitude …
New Stoli® Vodka #DrinkWhatYouWant Digital Ad Campaign
In today’s world, cocktail choice is often driven by superficial stigmas and stereotypes that personify one’s manliness. This summer, Stoli®, THE …
Dr Pepper Launches Self-Expression Campaign “Pick Your Pepper”
Today, Dr Pepper launches its Pick Your Pepper campaign – an experience of self-expression involving the nationwide distribution of hundreds of new, …
Nescafe Teams Up with Ricky Martin to Break the Routine
NESCAFÉ® CLÁSICO™ hosted a social experiment where they dared people at bus stops all across downtown Miami to break their routine, board a bus and see …
Malibu Kick Starts Summer with Exciting Partnerships
Malibu, the rum with coconut liqueur, is officially kicking off summer and providing fans with new and exclusive experiences to help them fully embrace their …
Beach Whiskey Raises $7.5 Million Series A Financing Round
Beach Whiskey, LLC announced today the closing of its oversubscribed $7.5 million Series A financing round set to fund the national launch of its inaugural …
SMIRNOFF™ Gets Ready For Summer With New Limited Release
We are one nation, and this summer the SMIRNOFF™ brand is releasing SMIRNOFF™ Red, White & Berry, the newest offering to celebrate freedom and bring …
